Andréa Vieira
Andréa Vieira is the Founder and CEO of nailsaloon, a fast-growing hospitality and retail company redefining the nail salon industry through a luxury, non-toxic, experience-driven model. Since founding the company in Washington, D.C. in 2014, she has scaled nailsaloon into a multi-location, multi-million-dollar enterprise, demonstrating how service-sector businesses — when built with strong culture, operational discipline, and a hospitality-driven model — can create both economic value and meaningful employment.
Her work focuses on elevating traditionally overlooked service jobs into professional career paths, showing how brick-and-mortar businesses can be powerful engines for inclusive economic growth. Before becoming an entrepreneur, Vieira spent two decades as an award-winning journalist, television producer, and speechwriter working on global media and development initiatives. She holds a Global Executive MBA from Georgetown University and ESADE Business School and serves on the boards of the Entrepreneurs’ Organization (Washington, D.C.) and the University of Maryland’s Merrill College of Journalism.
Under her leadership, nailsaloon has also contributed more than $300,000 to local and endowed a university scholarship. She has been recognized by Inc. Magazine’s Female Founders list, HOLA! Magazine’s Top 100 Latina Powerhouses, and Washington Life Magazine’s Innovators and Disruptors.
